Levi Strauss & Co. Celebrates 75th Anniversary of Women's Jeans
Levi Strauss & Co. is celebrating another milestone — the 75th anniversary of its introduction of the first womens jeans. To Celebrate, Levi's Stores Honor Women's Denim with Traveling Exhibits Visiting New York City, Los Angeles, San Francisco, and Chicago. In the fall of 1934, the company introduced "Lady Levi's jeans" - the world's first Jeans made exclusively for women. Originally created as men's workwear, Jeans are now a fashion must-have around the globe, with women's jeanswear leading the way in denim trends each season. For more, log on to www.womensjeans75.com 06/10/09
